Vimeo Festival & Awards

On January 11, 2020 Vimeo honored the best videos in 10 categories. We hosted screenings with director commentaries, panels and announced winners for 2019. The Vimeo creative team designed everything from the identity to videos to the web and physical experience.

For this project, I developed the branding, identity and design system for the Vimeo Festival & Awards. The branding highlighted Vimeo’s creator content while maintaining true to its current brand. The system informed how we approached the design for the entire festival.

Role
Lead designer

Credits
Animation Colleen Mcguire
Design Direction Dan Brooks
Identity design Maddie Bone
Way finding Sami Wittwer
Social Design Danielle Hollander

Photography by Meron Menghistab

Photography by Meron Menghistab

Using Format